I received the following press release about an Alice in Wonderland-related contest from Walt Disney. It ties into the recently released 3D Alice in Wonderland movie, directed by Tim Burton and starring Johnny Depp. One of the prizes is an iPad:
ATTENTION ALL ALICE FANS: IT’S TIME TO GATHER YOUR MUCHNESS FOR DISNEY’S ALL NEW “ALICE IN WONDERLAND” INSPIRED DANCE-OFF
WALT DISNEY STUDIOS IS ASKING YOU TO “SHOW US YOUR BEST FUTTERWACKEN!”
Prizes Include iPads, Blu-ray™ Players, Autographed Alice Memorabilia and More
In celebration of Frabjous Day and the upcoming Blu-ray™ & DVD release of ALICE IN WONDERLAND on June 1st, Walt Disney Studios is asking America to “Show Us Your Best Futterwacken!”
For those who haven’t seen the film, this is the crazy, awesome dance performed by The Mad Hatter. In the world of Alice’s Wonderland, the Futterwacken is a dance of unbridled joy.
The contest challenges ALICE fans to submit their best interpretation of the Futterwacken dance to www.Disney.com/Alicedance and add their own original twists, turns and dance moves. So start gathering your muchness and go completely Gallymoggers as you Futterwacken vigorously! The more creative your dance moves, the better your chance to win!
Oh and one of the coolest parts is being able to put your dance moves to Kerli’s song “Tea Party” featured on the Alice in Wonderland companion album, Almost Alice. Disney's Almost Alice soundtrack features two songs by Kerli that provide the perfect beat to "show us your best Futterwacken!"
KLOTCHYN! (Head’s up!) Judging will be based on Dance Performance, Entertainment Value, Technical Quality, Creativity and Originality.
HOW TO ENTER:
Consumers must visit www.Disney.com/Alicedance to enter. Entries should be no longer than 40 seconds in length and include your first name and the state where you reside. Directions on how to enter are clearly detailed on the website. It only takes three easy steps to enter – record your video, add music and upload to Disney’s website.
The submission period for the contest begins at 3:00 p.m. PDT on Friday, April 30, 2010 and ends at 3:00 p.m. PDT on Thursday, June 3, 2010.
JUDGING & PRIZING:
There will be two (2) Grand Prize winning submissions and ten (10) First Prize winning submissions. Disney will announce winners on Wednesday, June 16th based on the following equally weighted criteria: Dance Performance, Entertainment Value, Technical Quality, Creativity and Originality.
Prizes include Apple iPads, Panasonic Blu-ray Players, Alice In Wonderland Blu-ray Combo Packs of the film, Mad Hatter Hats, Autographed Alice in Wonderland Nesting Books and iTunes Gift Cards.
My Alice in Wonderland review is here.