Wednesday, November 18, 2015
The Dolby Cinema Experience Awakens for New "Star Wars" Film
‘Star Wars: The Force Awakens’ to be mastered in Dolby Vision and Dolby Atmos
SAN FRANCISCO--(BUSINESS WIRE)--Dolby Laboratories, Inc. (NYSE:DLB) and The Walt Disney Studios today announced that Star Wars: The Force Awakens, in theatres December 18, 2015 will be available as a Dolby Cinema™ experience. Dolby Cinema, featuring Dolby Vision™ and Dolby Atmos®, is a premium cinema offering for exhibitors and moviegoers that combines spectacular image and sound technologies with inspired design to make every visit a completely captivating cinematic event.
“Star Wars: The Force Awakens is one of the most highly anticipated movies ever, and we are excited to continue our legacy of delivering the most advanced filmmaking and playback capabilities to bring Star Wars audiences an experience that only Dolby Cinema can offer.”
Dolby Cinema begins with the filmmaker’s vision—using the full storytelling capabilities that Dolby offers in image and sound production to transform the way movies are made and presented. Combined with state-of-the-art image, sound, and acoustic capabilities, the movie comes alive to deliver cinema in its purest form.
“Dolby Cinema technology is an epic, premium way to go to the movies,” said J.J. Abrams, the writer, producer, and director of Star Wars: The Force Awakens. “I am honored to be a part of the continuation of the Star Wars saga, and can’t wait for people to see The Force Awakens through the power of the Dolby experience.”
“Dolby has been deeply involved with Star Wars since the release of Star Wars: A New Hope in 1977,” said Kevin Yeaman, President and CEO, Dolby Laboratories. “Star Wars: The Force Awakens is one of the most highly anticipated movies ever, and we are excited to continue our legacy of delivering the most advanced filmmaking and playback capabilities to bring Star Wars audiences an experience that only Dolby Cinema can offer.”
Dolby Cinema features the Dolby Vision projection system, which uses state-of-the-art optics and image processing to deliver high dynamic range with enhanced color technology and a contrast ratio that far exceeds that of any other image technology on the market today. The result is a richer, more detailed viewing experience that delivers strikingly vivid and realistic images that make viewers feel like they are in the movie’s world.
Dolby Cinema also includes the award-winning Dolby® sound technology Dolby Atmos, which moves audio around the theatre, even overhead, with amazing richness and depth. The lifelike sounds of music, people, and ambience flow all around the theatre in sync with the action to create a more immersive and moving experience.
About Star Wars: The Force Awakens
Lucasfilm and visionary director J.J. Abrams join forces to take you back again to a galaxy far, far away as Star Wars returns to the big screen with Star Wars: The Force Awakens.
The film stars Harrison Ford, Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong’o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Peter Mayhew and Max Von Sydow. Kathleen Kennedy, J.J. Abrams and Bryan Burk are producing with Tommy Harper and Jason McGatlin serving as executive producers. The screenplay is by Lawrence Kasdan & J.J. Abrams and Michael Arndt.
About Dolby Cinema
Dolby Cinema delivers the total cinema experience. It combines powerful image and sound technologies with inspired cinema design to make every visit a completely captivating cinematic event.
Dolby Cinema includes Dolby Vision—a state-of-the-art authoring and playback imaging technology that enables the cinema to bring the story alive onscreen. Outfitted with Dolby Atmos, a Dolby Cinema transports audiences into the movie with breathtakingly real sound that fills the cinema and flows all around them.
When these technologies are combined with the sophisticated Dolby Cinema design, everything comes together to pull moviegoers more deeply into the story and transform their visit into an event. For more information, including locations for Dolby Cinema at AMC Prime™, JT Bioscopen in the Netherlands, UCI Cinesa in Spain, and Cineplexx in Austria, please visit the Dolby Cinema web page.
About Dolby Laboratories
Dolby Laboratories (NYSE:DLB) creates audio, video, and voice technologies that transform entertainment and communications in mobile devices, at the cinema, at home, and at work. For 50 years, sight and sound experiences have become more vibrant, clear, and powerful in Dolby. For more information, please visit www.dolby.com.
Dolby, Dolby Atmos, and the double-D symbol are registered trademarks of Dolby Laboratories. Dolby Cinema and Dolby Vision are trademarks of Dolby Laboratories. AMC Prime is a trademark of American Multi-Cinema, Inc. DLB-G