by Leroy Douresseaux a.k.a. "I Reads You"
Support Leroy on Patreon:
REVIEW - From Patreon: My "Birds of Prey" review.
AWARDS - From Deadline: The winners at the 2020 Film Independent Spirit Awards were announced. "The Farewell" was named "Best Feature" of 2019.
----------
CELEBRITY - From YahooEntertainment: Former talk show host, David Letterman, says that Quentin Tarantino once threatened to kill him.
---------
TELEVISION - From THR: The recently completed seventh season of "Ray Donovan" is the last for the series. Showtime has cancelled the crime drama, which stars Liev Schreiber.
----------
MOVIES - From IndieWire: "The Matrix 4" begins filming. This article has photos from the set, and Keanu's "Neo" seems different from the Neo of the original trilogy.
----------
DISNEY - From Deadline: Disney has signed a deal with Grammy-winning recording artist, Bruno Mars, in which Mars would produce and star in a music-driven film.
----------
TRAILER - From Variety: The first trailer for the upcoming "Saw" reboot film, "Spiral," debuts. The film, which stars Chris Rock and Samuel L. Jackson, is due May 15, 2020.
----------
ANIMATION - From Deadline: Warner Bros. Animation commits to its first major producer deal. The signee is "Family Guy" writer-producer, Wellesley Wild.
----------
MOVIES - From Newsarama: Actor Henry Golding has posted a photo from his upcoming film, "Snake Eyes" (G.I. Joe Origins), which is due Oct. 23rd.
----------
CELEBRITY - From Deadline: Actress Shannen Doherty (Beverly Hills 90210," "Charmed") revealed that she has received a Stage 4 diagnosis after her breast cancer had been in remission.
----------
TELEVISION - From Deadline: Tyler Perry has confirmed that he is reviving his former TBS TV series, "House of Payne" (2007-2012) for BET with the original cast. Perry also has a greenlight from BET for a new series, "Tyler Perry's Assisted Living."
----------
TELEVISION - From Variety: Director Antoine Fuqua and actor Chris Pratt, who worked together on the remake of "The Magnificent Seven," to develop a TV series, "The Terminal List."
----------
STREAMING - From Deadline: Tyler Perry revealed that 26 million people watched the first weekend of his Netflix film, "A Fall from Grace." Netflix later confirmed the numbers for the thriller which stars Crystal Fox and Mehcad Brooks.
----------
DISNEY - From Deadline: Disney's streaming service, Disney+, apparently has 26.5 million subscribers.
----------
DISNEY - From Deadline: Disney apparently paid $75 million for the global movie rights to the Tony Award-winning musical, "Hamilton." The film is apparently due Fall 2021.
----------
BOX OFFICE - From BoxOfficeMojo: The winner of the 1/31 to 2/2/2020 weekend box office is "Bad Boys for Life" with an estimated take of 17.7 million dollars. This is the film's third straight weekend atop the box office.
From PasteMagazine: The box office for the opening weekend of the thriller, "The Rhythm Section," is an estimated 2.8 million dollars. That is the worst debut ever for a film that opens on 3,000 or more screens.
----------
TELEVISION - From YahooEntertainment: The third season of Fox's "The Masked Singer" opens with a shocker.
----------
SUPER BOWL - From YahooSports: The Kansas City Chiefs defeat the San Francisco 49ers 31-20 to win Super Bowl LIV. Patrick Mahomes named the MVP of the game.
----------
BRITISH ACADEMY - From Deadline: "1917" won the "Best Film" award at the 2020 BAFTA Film Awards, one of the seven awards it won to lead the night, which included a "Best Director" for Sam Mendes. Joaquin Phoenix won the "Best Actor" award, one of three awards for "Joker."
----------
AWARDS - From Deadline: "Parasite" and "JoJo Rabbit" lead the 2020 / 72nd Writers Guild Awards.
From Deadline: "Parasite," "Once Upon a Time... in America," and "Avengers: Endgame" top the the Art Directors Guild's 2020 / 24th annual ADG Awards.
----------
SPORTS - From YahooSports: Lamar Jackson, the quarterback for the Baltimore Ravens, is the 2019 NFL Most Valuable Player (MVP). He is the second unanimous winner in NFL history, following Tom Brady's unanimous winner in 2010.
----------
DISNEY - From THR: 100 years ago, the late great Walt Disney got his first animation job.
----------
MOVIES - From Deadline: Oscar-winner Spike Lee will direct a film version of Oscar-winner David Byrne's "American Utopia" stage show.
---------
STREAMING - From Deadline: Adam Sandler re-signs with Netflix for four more films. In the first deal, Sandler starred in five films and in his first stand-up comedy special in 22 years. He also produced two films for the streamer.
OBITS:
From THR: An icon of Hollywood's "Golden Age" and giant of American cinema, Kirk Douglas, has died at the age of 103, Wednesday, February 5, 2020. Douglas appeared in numerous great films: "20,000 Leagues Under the Sea" (1954), "Paths of Glory" (1957), and "Spartacus" (1960), to name a few. He received best actor Oscar nominations for "Champion" (1949), "The Bad and the Beautiful" (1951), and "Lust for Life" (1956). Kirk Douglas was the father of Oscar-winning actor, Michael Douglas.
From THR: The actor Robert Conrad has died at the age of 84, Saturday, February 8, 2020. Conrad was best known for the numerous television series in which he starred. His most beloved TV series may be "The Wild Wild West" (CBS, 1965-69), but others may prefer "Baa Baa Black Sheep" (NBC, 1976-78).
From THR: The actor, Orson Bean, has died at the age of 91, Friday, February 7, 2020. He made over 200 appearances on "The Tonight Show" with Johnny Carson and appeared on many game shows from the 1960s to the 1980s. He voiced "Bilbo Baggins" in the 1977 animated film version of "The Hobbit." Many will remember Bean as the story owner, "Loren Bray," on "Dr. Quinn, Medicine Woman."
From Variety: Television writer, director, and producer, Gene Reynolds, has died at the age of 96, Monday, February 3, 2020. Reynolds co-created the "MASH" TV series (CBS, 1972-73) with Larry Gelbart, and he was one of the creators of the "Lou Grant" TV series (CBS, 1977-82). He was a six-time Emmy Award winner.
From CNN: American author and novelist, Mary Higgins Clark, has died at the age of 92, January 31, 2020. Called the "Queen of Suspense," Clark wrote over 50 books and each was a bestseller. Her 1977 novel, "A Stranger is Watching," was adapted into a 1982 film. Her 1980 novel, "The Cradle Will Fall," was the first of many of her novels that were adapted for television.
Showing posts with label Super Bowl. Show all posts
Showing posts with label Super Bowl. Show all posts
Saturday, February 8, 2020
Saturday, February 10, 2018
Negromancer News Bits and Bites from February 1st to 10th, 2018 - Update #34
Support Leroy on Patreon:
COMICS-FILM - From BleedingCool: See Marvel's Black Panther family tree
OSCARS - From IndieWire: Paul Michael Thomas, Oscar-nominated director of "Phantom Thread," praises his fellow best director Oscar nominees.
----------
CRIME - From TheGuardian: California police work and cooperate with white supremacists against anti-racist activists.
----------
COMICS-FILM - From Variety: Joaquin Phoenix in talks to play Batman arch-nemesis, "The Joker," in a stand-alone Joker movie that would be directed by Todd Phillips.
From GeekTyrant: DC Comics/Entertainment wants Michael Bay to direct a movie based on their character, Lobo.
----------
MOVIES - From TheFilmStage: The prolific Richard Linklater, who has directed six films in the last seven years, has apparently set his sights on a film about the 1969 moon landing.
----------
SCANDAL - From TheGuardian: Recent statements have famed director Quentin Tarantino facing a backlash.
MOVIE - From IndieWire: French director Jean Pierre-Jeunet accuses Guillermo del Toro of plagiarism.
----------
MUSIC - From Vulture: This is a killer interview with Quincy Jones who talks about Michael Jackson, The Beatles, and the Trumps.
From TMZ: Quincy Jones claims in his Vulture interview that the late legendary actor Marlon Brando had sex with the late legendary comedian Richard Pryor. Pryor's widow, Jennifer, apparently confirms it.
----------
COMICS-TV - From PreviewsWorld: Gaumont has optioned the rights to produce an animated TV series based on the long-running comic book, Usagi Yojimbo.
-----------
ANIMATION - From Variety: Fox Animaton and Universal music an united to produce an animated film based on the music of the late world music legend, Bob Marley.
-----------
MOVIES - From Variety: Newly-minted Oscar nominee, James Mangold, will follow his hit film "Logan" (an X-Men) with a movie Henry Ford II's rivalry with Ferrari.
----------
STREAMING - From Deadline: Amazon Studios is developing a series based on Robert E. Howard's "Conan the Cimmerian" (or Conan the Barbarian) character.
----------
BLM - From NYTimes: Remembering #TrayvonMartin via Charles M. Blow's opinion piece, "The Whole System Failed Trayvon Martin.
From GuardianUK: Why NFL player protests still matter - Kareem Abdul-Jabbar.
----------
SUPERBOWL - From SBNation: Philadelphia Eagles (NFC) win Super Bowl LII 41 to 33 over the New England Patriots (AFC).
From CBSSports: Here are the players rosters for Super Bowl LII's participants, the Philadelphia Eables and the New England Patriots.
From YahooEntertainment: Which movie trailer won Super Bowl LII - see them all.
From EW - Celebrities react to Justin Timberlake's mediocre Super Bowl LII halftime show.
----------
BOX OFFICE - From BoxOfficeMojo: The winner of the Super Bowl LII weekend box office - 2/2 to 2/4/2018 - is "Jumanji: Welcome to the Jungle" with an estimated take of $11 million.
From Deadline: Multiple Oscar nominee, "The Darkest Hour," passes the $100 mark in global box office.
----------
SCANDAL - From YahooET: Halle Berry addresses sexual harassment allegations against her former agent, Vincent Cirrincione.
----------
TELEVISION - From Variety: CBS has ordered for additional drama pilots for the 2018-19 season. One of them is a modern take on the James Ellroy's novel, "L.A. Confidential," which was previously adapted into a 1997 Oscar-winning film.
----------
SCANDAL - From NYTimes: Actress Uma Thurman has a lot to say about Harvey Weinstein and about Quentin Tarantino, with whom she made three films.
----------
MOVIES - From GeekTyrant: Steven Soderbergh eyes a screenplay entitled "Planet Kill" as his next film... although he is supposed to be in retirement.
----------
POLITICS - From HuffPost: A graphic cartoon that shows him sniffing President Donald Trump's ass has got British TV personality Piers Morgan enraged.
----------
MOVIES - From THR: Director F. Gary Gray is in talks to direct Sony Picture's "Men in Black" spinoff. The film would focus on new characters and be a semi-reboot the way "Jurassic World" was a semi-reboot of "Jurassic Park." The film is slate to be released June 14, 2019.
----------
CELEBRITY - From GQ: A profile of actor Taylor Kitsch, who is currently starring in the Paramount Network's "Waco" miniseries.
-----------
COMICS-FILM - From BleedingCool: Marvel Studio's "Black Panther" will pay tribute to the late stuntman, John Bernecker, who died last year on the set of AMC's "The Walking Dead."
----------
CELEBRITY - From THR: Apparently, the Los Angeles County Sheriff's Office has named actor Robert Wagner as a "person of interest" in its investigation in the "mysterious death" of his late wife, Natalie Wood, in 1981.
TRAILERS:
From YahooNews: Here is the first teaser trailer for Sony/Marvel's "Venom" (October 5th, 2018), starring Tom Hardy.
From YouTube: Here is the first teaser/trailer for Marvel Studios' "Ant-Man and the Wasp" which opens in theaters July 6th, 2018.
OBITS:
From IndieWire: The actor, Reg E. Cathey, has died at the age of 59, Friday, February 9, 2018. Cathey is best known for his roles in the television series, "The Wire" and "Oz." He won an Emmy ("Outstanding Guest Actor in a Drama Series") for his appearances on Netflix's "House of Cards." He also appeared as "Franklin Richards" in Fox's 2015 reboot of "The Fantastic Four."
From THR: The actor John Mahoney has died at the age of 77, Sunday, February 4, 2018. Mahoney is best known for playing "Martin Crane" the cantankerous father on NBC's "Frasier" (1993 to 2004). Mahoney was also a Tony Award winner.
From RollingStone: Soul and R&B singer, Dennis Edwards, has died at the age of 74, Friday, February 2, 2018. Edwards was the former lead singer of seminal Motown vocal group, The Temptations, singing on classic hits, "Papa Was a Rollin' Stone" "I Can't Get Next to You."
From MSN: Utah billionaire and philanthropist, Jon Huntsman, Sr., died at the age of 80, Friday, February 2, 2018. The founder of Huntsman Corp, Huntsman and his family have given away more than $1.4 billion. Huntsman, Sr. was also the father of Jon Huntsman, Jr., the former U.S. ambassador, Utah governor, and Republican presidential candidate.
COMICS-FILM - From BleedingCool: See Marvel's Black Panther family tree
OSCARS - From IndieWire: Paul Michael Thomas, Oscar-nominated director of "Phantom Thread," praises his fellow best director Oscar nominees.
----------
CRIME - From TheGuardian: California police work and cooperate with white supremacists against anti-racist activists.
----------
COMICS-FILM - From Variety: Joaquin Phoenix in talks to play Batman arch-nemesis, "The Joker," in a stand-alone Joker movie that would be directed by Todd Phillips.
From GeekTyrant: DC Comics/Entertainment wants Michael Bay to direct a movie based on their character, Lobo.
----------
MOVIES - From TheFilmStage: The prolific Richard Linklater, who has directed six films in the last seven years, has apparently set his sights on a film about the 1969 moon landing.
----------
SCANDAL - From TheGuardian: Recent statements have famed director Quentin Tarantino facing a backlash.
MOVIE - From IndieWire: French director Jean Pierre-Jeunet accuses Guillermo del Toro of plagiarism.
----------
MUSIC - From Vulture: This is a killer interview with Quincy Jones who talks about Michael Jackson, The Beatles, and the Trumps.
From TMZ: Quincy Jones claims in his Vulture interview that the late legendary actor Marlon Brando had sex with the late legendary comedian Richard Pryor. Pryor's widow, Jennifer, apparently confirms it.
----------
COMICS-TV - From PreviewsWorld: Gaumont has optioned the rights to produce an animated TV series based on the long-running comic book, Usagi Yojimbo.
-----------
ANIMATION - From Variety: Fox Animaton and Universal music an united to produce an animated film based on the music of the late world music legend, Bob Marley.
-----------
MOVIES - From Variety: Newly-minted Oscar nominee, James Mangold, will follow his hit film "Logan" (an X-Men) with a movie Henry Ford II's rivalry with Ferrari.
----------
STREAMING - From Deadline: Amazon Studios is developing a series based on Robert E. Howard's "Conan the Cimmerian" (or Conan the Barbarian) character.
----------
BLM - From NYTimes: Remembering #TrayvonMartin via Charles M. Blow's opinion piece, "The Whole System Failed Trayvon Martin.
From GuardianUK: Why NFL player protests still matter - Kareem Abdul-Jabbar.
----------
SUPERBOWL - From SBNation: Philadelphia Eagles (NFC) win Super Bowl LII 41 to 33 over the New England Patriots (AFC).
From CBSSports: Here are the players rosters for Super Bowl LII's participants, the Philadelphia Eables and the New England Patriots.
From YahooEntertainment: Which movie trailer won Super Bowl LII - see them all.
From EW - Celebrities react to Justin Timberlake's mediocre Super Bowl LII halftime show.
----------
BOX OFFICE - From BoxOfficeMojo: The winner of the Super Bowl LII weekend box office - 2/2 to 2/4/2018 - is "Jumanji: Welcome to the Jungle" with an estimated take of $11 million.
From Deadline: Multiple Oscar nominee, "The Darkest Hour," passes the $100 mark in global box office.
----------
SCANDAL - From YahooET: Halle Berry addresses sexual harassment allegations against her former agent, Vincent Cirrincione.
----------
TELEVISION - From Variety: CBS has ordered for additional drama pilots for the 2018-19 season. One of them is a modern take on the James Ellroy's novel, "L.A. Confidential," which was previously adapted into a 1997 Oscar-winning film.
----------
SCANDAL - From NYTimes: Actress Uma Thurman has a lot to say about Harvey Weinstein and about Quentin Tarantino, with whom she made three films.
----------
MOVIES - From GeekTyrant: Steven Soderbergh eyes a screenplay entitled "Planet Kill" as his next film... although he is supposed to be in retirement.
----------
POLITICS - From HuffPost: A graphic cartoon that shows him sniffing President Donald Trump's ass has got British TV personality Piers Morgan enraged.
----------
MOVIES - From THR: Director F. Gary Gray is in talks to direct Sony Picture's "Men in Black" spinoff. The film would focus on new characters and be a semi-reboot the way "Jurassic World" was a semi-reboot of "Jurassic Park." The film is slate to be released June 14, 2019.
----------
CELEBRITY - From GQ: A profile of actor Taylor Kitsch, who is currently starring in the Paramount Network's "Waco" miniseries.
-----------
COMICS-FILM - From BleedingCool: Marvel Studio's "Black Panther" will pay tribute to the late stuntman, John Bernecker, who died last year on the set of AMC's "The Walking Dead."
----------
CELEBRITY - From THR: Apparently, the Los Angeles County Sheriff's Office has named actor Robert Wagner as a "person of interest" in its investigation in the "mysterious death" of his late wife, Natalie Wood, in 1981.
TRAILERS:
From YahooNews: Here is the first teaser trailer for Sony/Marvel's "Venom" (October 5th, 2018), starring Tom Hardy.
From YouTube: Here is the first teaser/trailer for Marvel Studios' "Ant-Man and the Wasp" which opens in theaters July 6th, 2018.
OBITS:
From IndieWire: The actor, Reg E. Cathey, has died at the age of 59, Friday, February 9, 2018. Cathey is best known for his roles in the television series, "The Wire" and "Oz." He won an Emmy ("Outstanding Guest Actor in a Drama Series") for his appearances on Netflix's "House of Cards." He also appeared as "Franklin Richards" in Fox's 2015 reboot of "The Fantastic Four."
From THR: The actor John Mahoney has died at the age of 77, Sunday, February 4, 2018. Mahoney is best known for playing "Martin Crane" the cantankerous father on NBC's "Frasier" (1993 to 2004). Mahoney was also a Tony Award winner.
From RollingStone: Soul and R&B singer, Dennis Edwards, has died at the age of 74, Friday, February 2, 2018. Edwards was the former lead singer of seminal Motown vocal group, The Temptations, singing on classic hits, "Papa Was a Rollin' Stone" "I Can't Get Next to You."
From MSN: Utah billionaire and philanthropist, Jon Huntsman, Sr., died at the age of 80, Friday, February 2, 2018. The founder of Huntsman Corp, Huntsman and his family have given away more than $1.4 billion. Huntsman, Sr. was also the father of Jon Huntsman, Jr., the former U.S. ambassador, Utah governor, and Republican presidential candidate.
Tuesday, February 9, 2016
Marvel's Ant-Man and Hulk Begin the Hunt for the Coca-Cola Mini Cans
Marvel’s Ant-Man and The Incredible Hulk Clash for the First Time in an Epic Battle for Coca-Cola’s Mini Can
Sometimes you just want a little Coca-Cola
ATLANTA--(BUSINESS WIRE)--Super Bowl Sunday evening, millions of viewers witnessed a David and Goliath-style brawl between Super Heroes for the ultimate prize – an ice-cold Coca-Cola Mini Can. Debuting during the Big Game’s second quarter, the 60-second ad gave viewers something small to consider as Coca-Cola reintroduced its 7.5-ounce Mini Can to America.
“Teaming up with Coca-Cola for such an exciting project on a larger-than-life stage is just the beginning of a broader partnership”
Coca-Cola’s advertisement – “Coke Mini” – was developed in collaboration with Marvel and featured two of the world’s most popular Super Heroes – The Incredible Hulk and the tiny, yet astonishing Ant-Man. In the spot, the diminutive Ant-Man, voiced by actor Paul Rudd, attempts to swipe a Coca-Cola Mini Can from the refrigerator in Dr. Bruce Banner’s lab, only to be caught by the doctor mid-heist. In a fit of rage, Banner turns into Hulk and chases the tiny hero through busy city streets. Ultimately cornered, Ant-Man surrenders the Mini Can, but not before helping Hulk, whose fingers are too large to open the Coca-Cola Mini Can. Clearly friends, not foes, The Hulk and Ant-Man enjoy a little ice-cold Coca-Cola refreshment – and a special moment together – as the sun sets over a sweeping cityscape. “Sometimes you just want a little Coca-Cola” closes the spot, which fades to black, marking the kickoff of a virtual hunt for limited edition, Marvel-themed Coca-Cola Mini Cans.
“Trends in the U.S. are driving smaller package sizes. This ad recognizes the trends and celebrates our smallest pack, the Coca-Cola Mini Can,” said Emmanuel Seuge, Senior Vice President, Content, Coca-Cola North America. “Coca-Cola’s ‘One Brand’ strategy puts the irresistible taste and feeling of an icy-cold Coca-Cola at the center of our storytelling. There is no better partner than Marvel, and no better platform than the Big Game, to bring this story to life in an epic and meaningful way – for the fans and for our brand.”
The airing of “Coke Mini” kicks off a virtual hunt for Marvel-themed Coca-Cola Mini Cans, which feature six of the world’s best-known heroes – Hulk, Ant-Man, Black Widow, Captain America, Iron Man and Falcon. Each day through February 14, Coca-Cola will release hidden clues (known as “Easter eggs”) through its social media accounts, including Facebook, Twitter, Instagram, YouTube and Snapchat. Each individual “Easter egg” will unlock a limited number of cans and provide young adults direction for the chance to obtain a limited edition six-pack of their own. Marvel-themed, limited-edition Coca-Cola Mini Cans are not available for sale in retail outlets – and only available while supplies last.
“Americans are looking for greater variety from their beverages, and we’re helping shape consumer choice through smaller packaging options,” said Andy McMillin, Senior Vice President, Coca-Cola Trademark, Coca-Cola North America. “Smaller packages are a top priority for us in 2016, and so is making people more aware of the variety of choices they have across the entire Coca-Cola Trademark. ‘Coke Mini’ is an early example of our commitment to smaller packages. The partnership with Marvel is a bold and entertaining new way to drive home the choice of smaller packaging options available in our portfolio.”
This is the 10th consecutive year Coca-Cola commercials have appeared during the Big Game broadcast. Coca-Cola worked with Wieden + Kennedy (in Portland, Ore.) and Disney to create “Coke Mini.”
“Teaming up with Coca-Cola for such an exciting project on a larger-than-life stage is just the beginning of a broader partnership,” said Mindy Hamilton, SVP, Global Partnerships, Marvel. “As we build up to the release of Marvel’s ‘Captain America: Civil War,’ we look forward to celebrating both brands by creating some truly special moments for fans throughout the year.”
About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, one of the world's most valuable and recognizable brands, our Company's portfolio features 20 billion-dollar brands including Diet Coke®, Fanta®, Sprite®, Coca-Cola Zero™, vitaminwater®, POWERADE®, Minute Maid®, Simply®, Georgia® and Del Valle®. Globally, we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy our beverages at a rate of 1.9 billion servings a day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. Together with our bottling partners, we rank among the world's top 10 private employers with more than 700,000 system associates. For more information, visit Coca-Cola Journey at www.coca-colacompany.com, follow us on Twitter at twitter.com/CocaColaCo, visit our blog, Coca-Cola Unbottled, at www.coca-colablog.com or find us on LinkedIn at www.linkedin.com/company/the-coca-cola-company.
About Marvel Entertainment
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media over seventy-five years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit marvel.com. © 2016 MARVEL
-----------------------
Sometimes you just want a little Coca-Cola
ATLANTA--(BUSINESS WIRE)--Super Bowl Sunday evening, millions of viewers witnessed a David and Goliath-style brawl between Super Heroes for the ultimate prize – an ice-cold Coca-Cola Mini Can. Debuting during the Big Game’s second quarter, the 60-second ad gave viewers something small to consider as Coca-Cola reintroduced its 7.5-ounce Mini Can to America.
“Teaming up with Coca-Cola for such an exciting project on a larger-than-life stage is just the beginning of a broader partnership”
Coca-Cola’s advertisement – “Coke Mini” – was developed in collaboration with Marvel and featured two of the world’s most popular Super Heroes – The Incredible Hulk and the tiny, yet astonishing Ant-Man. In the spot, the diminutive Ant-Man, voiced by actor Paul Rudd, attempts to swipe a Coca-Cola Mini Can from the refrigerator in Dr. Bruce Banner’s lab, only to be caught by the doctor mid-heist. In a fit of rage, Banner turns into Hulk and chases the tiny hero through busy city streets. Ultimately cornered, Ant-Man surrenders the Mini Can, but not before helping Hulk, whose fingers are too large to open the Coca-Cola Mini Can. Clearly friends, not foes, The Hulk and Ant-Man enjoy a little ice-cold Coca-Cola refreshment – and a special moment together – as the sun sets over a sweeping cityscape. “Sometimes you just want a little Coca-Cola” closes the spot, which fades to black, marking the kickoff of a virtual hunt for limited edition, Marvel-themed Coca-Cola Mini Cans.
“Trends in the U.S. are driving smaller package sizes. This ad recognizes the trends and celebrates our smallest pack, the Coca-Cola Mini Can,” said Emmanuel Seuge, Senior Vice President, Content, Coca-Cola North America. “Coca-Cola’s ‘One Brand’ strategy puts the irresistible taste and feeling of an icy-cold Coca-Cola at the center of our storytelling. There is no better partner than Marvel, and no better platform than the Big Game, to bring this story to life in an epic and meaningful way – for the fans and for our brand.”
The airing of “Coke Mini” kicks off a virtual hunt for Marvel-themed Coca-Cola Mini Cans, which feature six of the world’s best-known heroes – Hulk, Ant-Man, Black Widow, Captain America, Iron Man and Falcon. Each day through February 14, Coca-Cola will release hidden clues (known as “Easter eggs”) through its social media accounts, including Facebook, Twitter, Instagram, YouTube and Snapchat. Each individual “Easter egg” will unlock a limited number of cans and provide young adults direction for the chance to obtain a limited edition six-pack of their own. Marvel-themed, limited-edition Coca-Cola Mini Cans are not available for sale in retail outlets – and only available while supplies last.
“Americans are looking for greater variety from their beverages, and we’re helping shape consumer choice through smaller packaging options,” said Andy McMillin, Senior Vice President, Coca-Cola Trademark, Coca-Cola North America. “Smaller packages are a top priority for us in 2016, and so is making people more aware of the variety of choices they have across the entire Coca-Cola Trademark. ‘Coke Mini’ is an early example of our commitment to smaller packages. The partnership with Marvel is a bold and entertaining new way to drive home the choice of smaller packaging options available in our portfolio.”
This is the 10th consecutive year Coca-Cola commercials have appeared during the Big Game broadcast. Coca-Cola worked with Wieden + Kennedy (in Portland, Ore.) and Disney to create “Coke Mini.”
“Teaming up with Coca-Cola for such an exciting project on a larger-than-life stage is just the beginning of a broader partnership,” said Mindy Hamilton, SVP, Global Partnerships, Marvel. “As we build up to the release of Marvel’s ‘Captain America: Civil War,’ we look forward to celebrating both brands by creating some truly special moments for fans throughout the year.”
About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, one of the world's most valuable and recognizable brands, our Company's portfolio features 20 billion-dollar brands including Diet Coke®, Fanta®, Sprite®, Coca-Cola Zero™, vitaminwater®, POWERADE®, Minute Maid®, Simply®, Georgia® and Del Valle®. Globally, we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy our beverages at a rate of 1.9 billion servings a day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. Together with our bottling partners, we rank among the world's top 10 private employers with more than 700,000 system associates. For more information, visit Coca-Cola Journey at www.coca-colacompany.com, follow us on Twitter at twitter.com/CocaColaCo, visit our blog, Coca-Cola Unbottled, at www.coca-colablog.com or find us on LinkedIn at www.linkedin.com/company/the-coca-cola-company.
About Marvel Entertainment
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media over seventy-five years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit marvel.com. © 2016 MARVEL
-----------------------
Monday, February 1, 2010
Tim Burton Alice in Wonderland Gets a Week of Sneek Peeks
Press release from Business Wire:
ABC, ESPN and ABC FAMILY Viewers Are Headed Down the Rabbit Hole: Exclusive First Looks of “ALICE IN WONDERLAND” to Hit Three Networks Starting Jan. 31; Cross-Network Stunt Culminates with Huge Super Bowl Spot Feb. 7
60-Second Custom Spots to Reveal Never-Before-Seen Footage of the 3D Motion-Picture Event of the Year; In Theaters Nationwide March 5, 2010
BURBANK, Calif.--(BUSINESS WIRE)--Walt Disney Studios Motion Pictures is teaming up with sister networks ABC, ESPN and ABC FAMILY for a week-long, cross-network extravaganza that will send viewers straight down the rabbit hole with “ALICE IN WONDERLAND.” The stunt provides 60-second first-looks customized for each network, all of which will air between Jan. 31 and Feb. 6, 2010. Featuring exclusive, never-before-seen footage from visionary director Tim Burton’s 3D theatrical motion-picture event, the first looks will culminate with a spectacular Super Bowl spot on Feb. 7, 2010. Entitled “Tick-Tock,” this action-packed spot features intense imagery and a few surprises from Burton’s Wonderland.
“We wanted to kick off our television campaign for ‘Alice in Wonderland’ in a big way,” says David Singh, executive vice president of worldwide marketing for Walt Disney Studios Motion Pictures. “With Tim Burton at the helm and a cast that includes Johnny Depp, Anne Hathaway, Helena Bonham Carter and rising star Mia Wasikowska, the film already has a passionate following. Fans are eager to step into the incredible 3D Wonderland that Burton has created and get a glimpse at what he’s done with these brilliant characters, and we’re ready to give it to them.”
FIRST LOOK SCHEDULE:
ABC
“Desperate Housewives,” Jan. 31, 9/8c
“The Bachelor,” Feb. 1, 8/7c
ESPN
2010 NFL Pro Bowl, Jan. 31, 7:20ET
NBA NUGGETS/LAKERS game, Feb. 5, 10:30ET
ABC FAMILY
“Greek,” Feb. 1, 10/9c
“The Parent Trap,” Feb. 6, 8/7c
Cross-network promo spots for the stunt begin on Jan. 26, 2010. The campaign will be supported, and the creative maximized on the studio’s online/social networking sites including Facebook (Facebook.com/Disney), Twitter (Twitter.com/disneypictures), You Tube (YouTube.com/DisneyMovieTrailers), Disney.com and more.
ABOUT THE MOVIE
From Walt Disney Pictures and visionary director Tim Burton comes an epic 3D fantasy adventure ALICE IN WONDERLAND, a magical and imaginative twist on some of the most beloved stories of all time. JOHNNY DEPP stars as the Mad Hatter and MIA WASIKOWSKA as 19-year-old Alice, who returns to the whimsical world she first encountered as a young girl, reuniting with her childhood friends: the White Rabbit, Tweedledee and Tweedledum, the Dormouse, the Caterpillar, the Cheshire Cat, and of course, the Mad Hatter. Alice embarks on a fantastical journey to find her true destiny and end the Red Queen’s reign of terror. The all-star cast also includes ANNE HATHAWAY, HELENA BONHAM CARTER and CRISPIN GLOVER. The screenplay is by Linda Woolverton.
Capturing the wonder of Lewis Carroll’s beloved “Alice’s Adventures in Wonderland
” (1865) and “Through the Looking-Glass
” (1871) with stunning, avant-garde visuals and the most charismatic characters in literary history, ALICE IN WONDERLAND
comes to the big screen in Disney Digital 3D™ and IMAX® 3D on March 5, 2010 (U.S. theaters).
Website: Disney.com/wonderland
Mobile: Disney.com/wonderland
Become a fan on Facebook: www.facebook.com/AliceInWonderland
Follow us on Twitter: www.twitter.com/ImportantDate
ABC, ESPN and ABC FAMILY Viewers Are Headed Down the Rabbit Hole: Exclusive First Looks of “ALICE IN WONDERLAND” to Hit Three Networks Starting Jan. 31; Cross-Network Stunt Culminates with Huge Super Bowl Spot Feb. 7
60-Second Custom Spots to Reveal Never-Before-Seen Footage of the 3D Motion-Picture Event of the Year; In Theaters Nationwide March 5, 2010
BURBANK, Calif.--(BUSINESS WIRE)--Walt Disney Studios Motion Pictures is teaming up with sister networks ABC, ESPN and ABC FAMILY for a week-long, cross-network extravaganza that will send viewers straight down the rabbit hole with “ALICE IN WONDERLAND.” The stunt provides 60-second first-looks customized for each network, all of which will air between Jan. 31 and Feb. 6, 2010. Featuring exclusive, never-before-seen footage from visionary director Tim Burton’s 3D theatrical motion-picture event, the first looks will culminate with a spectacular Super Bowl spot on Feb. 7, 2010. Entitled “Tick-Tock,” this action-packed spot features intense imagery and a few surprises from Burton’s Wonderland.
“We wanted to kick off our television campaign for ‘Alice in Wonderland’ in a big way,” says David Singh, executive vice president of worldwide marketing for Walt Disney Studios Motion Pictures. “With Tim Burton at the helm and a cast that includes Johnny Depp, Anne Hathaway, Helena Bonham Carter and rising star Mia Wasikowska, the film already has a passionate following. Fans are eager to step into the incredible 3D Wonderland that Burton has created and get a glimpse at what he’s done with these brilliant characters, and we’re ready to give it to them.”
FIRST LOOK SCHEDULE:
ABC
“Desperate Housewives,” Jan. 31, 9/8c
“The Bachelor,” Feb. 1, 8/7c
ESPN
2010 NFL Pro Bowl, Jan. 31, 7:20ET
NBA NUGGETS/LAKERS game, Feb. 5, 10:30ET
ABC FAMILY
“Greek,” Feb. 1, 10/9c
“The Parent Trap,” Feb. 6, 8/7c
Cross-network promo spots for the stunt begin on Jan. 26, 2010. The campaign will be supported, and the creative maximized on the studio’s online/social networking sites including Facebook (Facebook.com/Disney), Twitter (Twitter.com/disneypictures), You Tube (YouTube.com/DisneyMovieTrailers), Disney.com and more.
ABOUT THE MOVIE
From Walt Disney Pictures and visionary director Tim Burton comes an epic 3D fantasy adventure ALICE IN WONDERLAND, a magical and imaginative twist on some of the most beloved stories of all time. JOHNNY DEPP stars as the Mad Hatter and MIA WASIKOWSKA as 19-year-old Alice, who returns to the whimsical world she first encountered as a young girl, reuniting with her childhood friends: the White Rabbit, Tweedledee and Tweedledum, the Dormouse, the Caterpillar, the Cheshire Cat, and of course, the Mad Hatter. Alice embarks on a fantastical journey to find her true destiny and end the Red Queen’s reign of terror. The all-star cast also includes ANNE HATHAWAY, HELENA BONHAM CARTER and CRISPIN GLOVER. The screenplay is by Linda Woolverton.
Capturing the wonder of Lewis Carroll’s beloved “Alice’s Adventures in Wonderland
” (1865) and “Through the Looking-Glass” (1871) with stunning, avant-garde visuals and the most charismatic characters in literary history, ALICE IN WONDERLAND comes to the big screen in Disney Digital 3D™ and IMAX® 3D on March 5, 2010 (U.S. theaters). Website: Disney.com/wonderland
Mobile: Disney.com/wonderland
Become a fan on Facebook: www.facebook.com/AliceInWonderland
Follow us on Twitter: www.twitter.com/ImportantDate
Subscribe to:
Posts (Atom)